What the project includes
Access and sampling
Review the site structure and available search data.
Technical diagnosis
Inspect indexing, canonical rules, redirects, internal links and performance dependencies.
Content assessment
Review page intent, query overlap and missing decision-making information.
Prioritised handover
Deliver issues with impact, evidence and implementation guidance.
When it fits and what to consider
Your goals guide the choice.
Who it suits
- Before a redesign
Identify search requirements before changing URLs or templates.
- Unexplained declines
Separate plausible causes from unsupported assumptions.
- Growing content
Review architecture and overlapping pages before publishing more.
What to consider
- Access affects coverage
Private tools and server data may require owner permissions.
- Audit is diagnosis
Implementation is included only when explicitly scoped.
- No instant recovery
Fixing defects does not guarantee immediate traffic changes.
Scope and deliverables
What we do and what you receive.
Access and sampling
Review the site structure and available search data. Define coverage so a template review is not presented as a check of every URL.
Scope of work
- Agreed scope: access and sampling
- Joint review before handover
What you receive
You receive this stage’s deliverables and the documented decisions needed to move forward.
Project examples coming soon
Technical diagnosis
Inspect indexing, canonical rules, redirects, internal links and performance dependencies. Record evidence and affected templates.
Scope of work
- Agreed scope: technical diagnosis
- Joint review before handover
What you receive
You receive this stage’s deliverables and the documented decisions needed to move forward.
Project examples coming soon
Content assessment
Review page intent, query overlap and missing decision-making information. Separate useful additions from keyword-only expansion.
Scope of work
- Agreed scope: content assessment
- Joint review before handover
- SEO services
- Technical SEO
- Web analytics
What you receive
You receive this stage’s deliverables and the documented decisions needed to move forward.
Project examples coming soon
Prioritised handover
Deliver issues with impact, evidence and implementation guidance. Identify dependencies and distinguish audit work from subsequent fixes.
Scope of work
- Agreed scope: prioritised handover
- Joint review before handover
- SEO audit or ongoing SEO: which should come first?
What you receive
You receive this stage’s deliverables and the documented decisions needed to move forward.
Cost and timeline
We estimate the work from its scope, available materials, integrations and review rounds. Milestones are agreed before work begins; licences, subscriptions, ad spend and third-party services are listed separately where applicable.
Clear responsibilities
We establish who approves materials, owns the accounts and handles ongoing maintenance. Scope changes are assessed before implementation.
Project examples coming soon
Choose your starting point
Choose the next step for your project.
Your goal
Access and sampling
Review the site structure and available search data. Define coverage so a template review is not presented as a check of every URL.
- Goal
- Scope
- Delivery
Understand
Review goals, materials, access and market requirements. Identify what must be checked before work starts.
Plan
Agree scope, deliverables and responsibilities. Present decisions for approval before implementation.
Implement
Complete the agreed work and check relevant scenarios. Assess new requirements separately.
Handover
Share deliverables and recommendations. Establish who handles ongoing operation and improvements.
Questions about seo audit
Scope, preparation and handover.
What will we receive?
A prioritised list with evidence, affected pages or templates and recommended actions. The scope explains which checks were automated and which were reviewed manually.
Will you fix everything found?
Only if implementation is part of the agreement. The audit distinguishes recommendations, completed work and tasks requiring another provider or additional access.
Can an audit explain a traffic decline?
It can test technical and content hypotheses against available data. It cannot honestly attribute every decline to one cause without evidence.
How do you estimate cost and timing?
First we review the scope of seo audit, available materials and dependencies. The proposal separates deliverables, revisions and external costs. Different project requirements need different estimates.
What should we prepare to get started?
Share your goals, target market and existing materials. We identify missing inputs and request only the access needed. Do not send passwords through public forms.
Are ongoing maintenance and improvements included?
The initial scope and ongoing support are agreed separately. At handover we clarify who maintains the project, which accounts your team owns and how changes are requested.
Let’s discuss seo audit
Get an SEO audit of technical access, on-page content and internal links. Receive evidenced findings and a prioritised action plan; implementation is scoped separately.




